The new PinPoint Card is making headlines (check out this Omaha World-Herald article) – and it all started with DAAKE. Omaha is the initial market for American Payment Systems’ new PinPoint Card, a first-of-its-kind card for making purchases and earning rewards at participating merchants. The card combines the PIN-based security of a debit card with a points-based reward system for card users, while each merchant who accepts the PinPoint Card can offer additional rewards and perks to consumers. Recognizing the incredible opportunity to help launch this revolutionary payment tool, the DAAKE design team created the name, identity, logo and the look of the card. We also developed the sales collateral, the website and the advertising. Just like the PinPoint Card, DAAKE makes it easier for our clients to do business!

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June 2nd, 2010

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